Account Director

Key Responsibilities

• Accountable for outputs and the development of account supervisors for assigned group of client(s) to improve campaign process to improve and achieve client goals.
• Instils a high-performance, data-driven, continuous improvement culture within a shared service organization.
• Coaches team to develop planning strategies that maximize creative and media performance.
• Leads the strategic positioning, segmentation initiatives and in areas of holistic program planning and communications idea generation/execution.
• Grows the sophistication of the team’s advertising knowledge, including emerging data and technology.
• Identifies development areas in team members to help achieve and drive their performance goals for the year.
• Supports the media buying teams throughout campaign activation process to maintain performance and resolves any campaign-related issues.
• Facilitates the implementation of quality control processes and systems across client groups.
• Briefs partner agencies on strategic implementation needs and roles of specific communication channels; uses specific examples that relate to your brands, retail environments, and competitive set with real or estimated metrics for success to help clients and other partner agencies understand how to communications strategy comes to life.
• Prepares reporting documentation for clients demonstrating the strategy and rationale executed to deliver on campaign goals.
• Drives employee retention by providing feedback to the Leadership and HR team to help retain top talent in Canada.

Qualification & Requirements

• Post-secondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
• A minimum of 5 years of media planning experience focused on Digital and Social Media Channels and a minimum of 3 years’ experience leading a team.
• Influential senior people leader with the ability to lead, coach and develop and retain top talent while addressing performance.
• Knowledge of bid management, campaign management and optimization process with key Data, Supply and DSP partners.
• Previous experience with support new business efforts at the Network or brand level.
• Ability to instill confidence and manage expectations with internal and external stakeholders.
• Advanced analytical skills and proficient with numbers and budgets to illustrate client business objectives.
• Strong negotiation, presentation and people skills.
• Advanced level MS Office skills: Excel (Pivot Tables, VLOOKUP), Outlook, PowerPoint, etc.
• Must be able to collaborate with cross-functional teams and multiple stakeholders

Benefits

Dentsu Aegis Network (DAN) offers a wide range of health & welfare programs through our Flexible Benefits Program as well as voluntary benefit plans through our Lifestyle Benefits Program. All programs are designed to meet the diverse needs of our employees.